PR packages

No hidden fees. What you see is what you pay—your plan includes everything from strategy and writing to pitching and securing coverage. 🚀

Our team of PR professionals writes, optimises, and refines your pitches. You’ll have a chance to review and give feedback, but we handle the heavy lifting.

PR Newswire only distributes press releases—it doesn’t guarantee media interest. Alpha Story actively pitches your story to journalists, securing real coverage rather than just publishing a press release.

Most Alpha Story clients see media interest within weeks of starting their campaign. After you choose a plan and complete a short onboarding questionnaire, the team moves into campaign planning and begins writing your press release and pitch materials. Your first draft is typically ready for review within days, not weeks. Once you approve the materials, outreach to journalists begins immediately.

The timeline from outreach to your first published placement depends on the type of coverage you are targeting. Placements in online publications and niche industry sites tend to happen fastest, often within one to three weeks of pitching. Higher-profile outlets like national newspapers or premium business publications have longer editorial cycles, so features there may take several weeks of follow-up and relationship building. Our founder Jeremy Foo is transparent about this distinction upfront: you will know which outlets are quick wins and which are longer plays before we start pitching.

If you are on a guaranteed placement plan, the commitment is straightforward. We owe you a minimum number of published media features, and if we have not hit that number, we keep pitching at no extra cost until we deliver. You are not paying for effort with uncertain timing. You are paying for results, and we stay accountable until those results are in your hands. Throughout the campaign, your dedicated team keeps you updated on pitch responses, journalist interest, and publication timelines so there are no surprises.

Not at all. Our platform and PR experts guide you through everything, from crafting your story to media outreach. No PR experience required.

Some plans include guaranteed placements, while others focus on strategic pitching to maximize your reach. We’ll discuss the best option based on your business needs.

We have a guaranteed media coverage option. If you choose a plan with guaranteed features and we fall short, we’ll continue working at no extra cost to meet the commitment.

The media coverage you receive depends on your industry, story angle, and which plan you choose, but here is what the range looks like in practice. Alpha Story secures placements across national news outlets (The Straits Times, CNA, Business Times), technology and startup publications (Tech in Asia, Vulcan Post), lifestyle and general interest sites (The Smart Local, Mothership, Tatler), and niche trade publications specific to your sector. We work with a network of over 1,000 publishers and creators across Southeast Asia, so there is real depth behind the pitch list.

On timeline, most clients see media interest within weeks of their campaign launching. The first placement usually arrives faster than people expect, because we handle the entire process from writing to outreach. That said, premium outlets like The Straits Times or Business Times have longer editorial cycles, and a feature there may take several weeks of relationship-building and follow-up. Our founder Jeremy Foo is straightforward about this: speed and prestige do not always go together, and we will tell you upfront which outlets are realistic targets versus aspirational ones for your particular story.

If you want certainty, our guaranteed placement plans commit to a minimum number of confirmed media features. If we fall short of that number, we keep working at no extra cost until we deliver what we promised. The guarantee covers volume, not specific publications, because editorial decisions always sit with the publisher. No ethical PR agency can guarantee that a named outlet will run your story. What we guarantee is that you will get published, and our track record shows we typically exceed the minimum.

For context, traditional PR agencies in Singapore charge S$5,000 to S$15,000 per month and often make no placement commitments at all. Alpha Story's plans start below S$1,000 per month with guaranteed placements included. That changes the risk equation entirely. You are not paying for effort and hoping for results. You are paying for results, and the effort is on us to deliver them.

You can cancel anytime before your next billing cycle—no lock-in contracts. Because we invest time in crafting and pitching stories, payments are non-refundable once work begins.

Traditional PR agencies charge $10,000+ per month with long contracts. Alpha Story delivers the same high-quality media coverage at a fraction of the cost, with our lowest packages being less than $1k/mth —with no middlemen or hidden fees.